Baie des Sciences #4
Details
Client
Le Temps des Sciences
Year
2021
The Baie des Sciences festival, a major scientific event in Saint-Brieuc, has decided to continue its new graphic momentum for the 4th year running.
By renewing its collaboration with the association Le Temps des Sciences around the theme of the ocean, the aim is to perpetuate a lively, colorful, and innovative image of the scientific world. The visual identity of the 4th edition of the festival will be an immersion that rocks the graphic codes associated with the marine environment.
A Visual Dive
In line with the festival's new seasonal identity, the visual identity will be unveiled in two stages, like a dive underwater that gradually reveals life, layer by layer. In addition to arousing curiosity, the visual teasing process evokes the future of our marine environments.
The first stage of the visual presents a landscape of reefs and waves, in a play of solid colors giving an illusion of depth. The landscape is initially empty, as if devoid of life: it evokes where we are headed, overshadowing industrial fishing and global warming.
In the second stage, the poster reveals the meaning of the first landscape bringing it to life with a variety of marine species by revealing the oceanic theme.
More Information
Type in Use
- Sporting Grotesque
- Work Sans